Creator brief writer for brands
A brief creators can act on: the goal, requirements, deliverables, what not to do and the rights.
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Your brief
Goal
Make [who it's for] want to try [the product], by showing [the one thing to show].
Requirements
- Show [the one thing to show], on screen, in the product itself.
- Use [the product] for real, on your own account: no mock-ups or stock footage.
- Speak to [who it's for], in your own words.
- Keep your own style: you know what your audience watches.
Deliverables
1 × Short video on TikTok
Please don't
- Don't promise results, prices or features you haven't seen in the product.
- Don't read a script word for word.
- Don't put other products down by name.
- Don't drop or hide the ad label.
Usage rights
We may use the content in our own posts for 12 months. You keep ownership.
Disclosure
Label it as an ad: “Ad” at the start of the caption or title, and the platform's paid-partnership setting where it has one.
Post it as a paid brief
A paid brief on Famoka asks for these same parts, then adds what each piece pays and the deadlines.
Pay creators for customers, not posts
Set your rewards, invite creators or let them find you, and pay only for the signups and sales they bring.