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Learn how creators and brands make it work

Short, practical lessons built on how Famoka really works: the rewards, the rules and the craft. Free, and no account needed.

For creatorsFor brands

15 lessons · Reading a lesson sets no cookie. Sign in to keep track of the ones you've done.

Make content that earns

What pays and when, how to label an ad, how to pick brands, and how to make demos, tutorials and reviews people act on.

  1. How you earn as a creator

    Commission, recurring rewards, signups and paid work: what pays, what counts as yours, and how a sale becomes money in your bank.

    4 minute read

  2. How to disclose ads on every platform

    Where the label goes on Instagram, TikTok, YouTube and the rest, what doesn't count, and what's yours to get right.

    3 minute read

  3. How to pick brands to promote

    Start with what you already use, read a brand's terms before you join, and why fit beats the rate.

    2 minute read

  4. How to make a software demo that converts

    Five beats for a demo people act on, hooks that work for software, and how to record a screen people can read.

    2 minute read

  5. Tutorials, reviews and comparisons people trust

    Teach one job end to end, review with the flaws in, and compare tools fairly on facts you've checked.

    2 minute read

  6. Where to put your affiliate link and code

    Deep links, channels, where links work on each platform, and why a code said out loud catches the sales clicks miss.

    2 minute read

  7. How to read your clicks, signups and earnings

    Tracked and untracked clicks, where they come from, earnings per click, and what to change when the numbers don't add up.

    2 minute read

  8. How paid briefs work for creators

    Applying, written requirements, handing in, revisions, kill fees, getting paid, and why your content stays yours.

    3 minute read

All lessons for creators

Run a programme creators join

Rewards creators say yes to, tracking that counts every payment, recruiting, briefs, fair reviews, content rights and disclosure.

  1. How to set affiliate rewards for a software product

    Recurring or one-off, payments or leads, what it costs with a worked example, and what makes creators say yes.

    3 minute read

  2. How to track the signups and payments creators bring

    Stripe Billing, the script and the server API, testing before you go live, and keeping tracking healthy.

    2 minute read

  3. How to recruit your first creators

    Your customers first, a marketplace page creators read, short applications, invitations, resources and groups.

    2 minute read

  4. How to write a creator brief that gets approved work

    One goal, written requirements a reviewer can check, deliverables, pay, rights, and what never to ask.

    2 minute read

  5. How to approve sales and creator work fairly

    Approval windows, declines with reasons, revisions and kill fees, fraud, and why answering quickly pays.

    2 minute read

  6. How to use creator content in your ads

    Your content library, reading a licence, running content as an ad, when a licence ends, and paid extensions.

    2 minute read

  7. Ad disclosure: what brands are responsible for

    Why an unlabelled post is your risk too, what we do, what you should do, and keeping claims honest.

    2 minute read

All lessons for brands

Put it to work

Creators join free. Brands start a programme with no monthly fee.

Join as a creatorStart a programme